Skip to content

Latest news

FACE A FACE - COLOUR LAB / OVER LAP

FACE A FACE - COLOUR LAB / OVER LAP

What happens when colour stops being ‘just colour’ and transforms into a culmination of our emotions? For this spring twist, the French brand FACE A FACE takes its experimental quest to new heights, transforming the work on COLOUR FUSION into a full INFUSION.

HYPNO
"HYPNO offers a one-of-a-kind visual experience!"
HYPNO 1 col.1834
This avant-garde concept challenges the norms of c

WOOW - PLAY WITH SPORT

WOOW - PLAY WITH SPORT

Always further, always higher, always stronger: the new WOOW collection promises to coach you and help you exceed your limits! If life is a competition of style, the designers of the French brand have definitely brought their A-game with optical and sunglass styles that pay homage to your (future) achievements and everyday victories, big or small. Yes, at WOOW, the flame of joy and the sharing, cr

WILLIAM MORRIS - CHOOSE YOUR LONDON

WILLIAM MORRIS - CHOOSE YOUR LONDON

Welcome to London — where the raw, artistic energy of the East meets the sophisticated, timeless elegance of the West. William Morris is born from this dynamic interplay, crafting eyewear that embodies the city’s dual character.

BARBICAN
BARBICAN 1 col.6824
Creative and sleek the Barbican was designed and inspired by the Barbican Estate, which was built and inspired by the Bauhaus des

FACE A FACE - COLOUR LAB / OVER LAP

FACE A FACE - COLOUR LAB / OVER LAP

What happens when colour stops being “just colour” and transforms into a summons of our emotions? For this spring twist, the French brand FACE A FACE takes its experimental quest to new heights, transforming the work on COLOUR FUSION into a full INFUSION.
DIDOT
DIDOT 1 col.8761
DIDOT concept is inspired by the strong contrast between thin and thick lines of the iconic eponymous font. Th

PRODESIGN - THE ESSENCE OF DANISH DESIGN

PRODESIGN - THE ESSENCE OF DANISH DESIGN

Step into a new season of design mastery with Prodesign’s 2025 collection—a showcase of craftsmanship, innovative materials, and bold aesthetics tailored for everyone who appreciate quality in every detail. This year, Prodesign’s collection redefines classic styles with new shapes, unique materials, and thoughtfully engineered details, all crafted to enhance personality and comfort — across genera

PRODESIGN - WHEN STYLE AND TECHNICITY CONVERGE

PRODESIGN - WHEN STYLE AND TECHNICITY CONVERGE

Since 1973, our design philosophy has been deeply rooted in the rich tradition of Danish craftsmanship—a tradition that continues to guide us today. To us, exceptional eyewear is meticulously designed inside and out. While some might take this for granted, we see it as essential.
From the classic styles and materials to the more progressive options, each piece stands out. Some are defined by th

BRIDGE - THE POWER OF NATURE

BRIDGE - THE POWER OF NATURE

As we continue our journey of exploration and self-expression, BRIDGE.pdi introduces its latest collection—an evolution of our signature style, still inspired by the raw elements of nature, now with even more forceful design choices. With our new collection, we invite you to experience a series of frames that let you explore and find your own sense of expression. Embrace the journey, cross the bri

Contacts

Michaella

Press contact Public Relation

Design is the heart of our company

Design Eyewear Group creates and markets iconic eyewear brands, sold worldwide by quality opticians for more than 50 years.