Press release -
BRIDGE - FIND YOUR FORCE
Established in 2023, Bridge PDI crafts eyewear rooted in the belief that life is meant to be explored endlessly and tailored to you walking down your own path — also when it comes to eyewear. The idea behind every frame is to inspire, excite and spark reflection, so you can cross over to a realm of expression that knows no bounds.
The Bridge name is a direct reference to the Bridge Quartz Crystal — a smaller crystal which sits within and protrudes out of a larger crystal. It marks a new brand connection to the Prodesign family, ‘bridging the gap’, towards explorative and daring journeys. Our first collection is a series of sunglasses inspired by scandinavian aesthetics, contemporary culture and the essence of nature.
Join us in crossing the bridge that’s made for the curious.
Carved and confident.
Malachite invites you to explore possibilities and break free. Its carved, geometric and confident front is accompanied by facets running along all parts of the frame and along the temples giving it a different and style provoking feel — and a unique sense of completeness in the design.
A striking and sleek frame that doesn’t go unnoticed
This is where classic elegance meets raw and inciting lines — known from rock‘n’roll as well as biker culture. We’ve combined a cateye shape with the chunky and carved aesthetics from our own DNA, which is especially seen in the facets and temples. The result is a striking frame that doesn’t go unnoticed.
Elongated, elegant and extraordinary
Elongated, elegant and extraordinary: Experience Moon Stone. Its contemporary, flat and rectangular look creates an expressive design piece that is both elegant and bold. Like the rest of the collection, Moon Stone has carved and facetted details that provides a special appearance — especially seen in the high-volume temples.
Clean and strong as the natural forces that inspire it.
Striking, bold and graphical. Kunzite is strongly inspired by the core principles of both Scandinavian and Japanese design traditions. The round shape, distinct bridge and sculptured temples provides a striking appearance, which is underlined by the range in the colorway.
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Design is the heart of our company
Design Eyewear Group creates and markets iconic eyewear brands, sold worldwide by quality opticians for more than 40 years.
Great design is what defines all our brands. They are versatile and clearly positioned: from audacious French design to a clean-cut Scandinavian look.
Please visit designeyeweargroup.com for more information on our brands.