PRODESIGN - THE ESSENCE OF DANISH DESIGN

Step into a new season of design mastery with Prodesign’s 2025 collection—a showcase of craftsmanship, innovative materials, and bold aesthetics tailored for everyone who appreciate quality in every detail. This year, Prodesign’s collection redefines classic styles with new shapes, unique materials, and thoughtfully engineered details, all crafted to enhance personality and comfort — across generations.

CARVE

With CARVE, Prodesign presents an innovative male and unisex acetate concept that celebrates the art of craftsmanship. Made with custom, two-layered acetates, CARVE reveals rich transparent color gradations through precise milling on the front and temples. Each angle highlights intricate details, including the 45-degree cut where the front meets the temple, adding a sophisticated touch to this unique design.

GROOVE

GROOVE brings versatility to the Prodesign collection with its 2-in-1 design that allows you to add or remove a plastic rim for personalized style. Crafted from stainless steel, this essential frame features a specially designed groove to secure the thin rim, blending functionality with an understated aesthetic. GROOVE combines classic structure with a modern twist. The rounded acetate temple tips add comfort and enhance the slim, sophisticated appearance of the frame, whether with or without the rim.

MECH

A modern marvel, MECH combines custom acetate with Prodesign’s innovative no-screw hinge. MECH’s design is a study in streamlined mechanics. With colored wire cores visible through transparent acetates, and signature Prodesign dots on the hinge, MECH exudes a technical, raw elegance that speaks to Danish design’s blend of beauty and functionality.

THIN

Sleek and minimal, THIN adds a new oval shape to Prodesign’s thin acetate series. THIN offers subtle character with a modern twist. Available in six refined colors—from matte black and demi blue to smoked crystal — THIN captures Danish heritage with an effortlessly chic design that exudes timeless style.

For more information, please open the document below !